At the heart of their music is the folk aesthetic. Rendering folk songs in a raw voice, they have found their way into the hearts of music buffs, mesmerising them. With voices that seem like a full orchestra, they have established a connection with the audience. It is because of the content and their mellifluous voice that their songs are resonating with people. This is rare for any artiste who doesn’t have a robust social media profile, a publicist, or a financial backer. ![]() Now, that’s a whopping number not heard or seen before in YouTube history. The number of clicks for their video songs reached over 1,000 million (1 billion) – that’s how many views their combined popular 20 songs have raked in on YouTube until now – due to their powerhouse performances.
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